May, 2019 | The Wedding School

Everything you need to know about starting a wedding planning business

April 23, 2024May 28, 2019 by Prabhjot

Want to build your career as a wedding planner

A wedding is unique for everyone, whichever part of the world they belong to families want it to be nothing short of perfect. Whether it is the bride, groom, families, or the guests, everyone has expectations from the event, making them cherish the memories throughout their lives. When the expectations are soaring high, the event must take place without any glitch. This, in a nutshell, is the job profile of a wedding planner.

A wedding planner is a critical anchor for all the frenzied activity going on about them during a wedding. They are the ones who help the bride and groom transform their dream wedding into reality. A wedding planner must be involved in every aspect of the wedding starting from understanding the expectations, rationalizing it to the budget, sourcing vendors and drawing up contracts, ensuring that every event proceeds like clockwork with all the logistics in place and also taking care that a professional photographer captures the wedding. And if that is not all; the wedding planner may be involved in every aspect of the wedding, including making crucial decisions for the couple and their guests. Under extreme conditions, they may even be expected to play agony aunt to the anxious couple.

Wedding planning or any event management business totally relies upon your clients, experience, and how well you can serve your clients. A full-stack wedding organizer needs to sort out everything from the first ceremony till the bride and the groom leave for their honeymoon. Sometimes, past that too. As a wedding organizer, in the event that you are sorting out a full-stack wedding, then you are answerable for nearly everything from start until the absolute last function. Decoration, catering, clothes, travel appointments, pickups and drops, venue choice, dance choreographer, music, and makeup artists are a couple of significant things on the list of things a wedding organizer needs to plan and arrange for.

If organizing, time management, people management, and creativity are close to your heart, this can be a great field of work for you. With the trends of weddings getting modernized by the day, this presents an excellent opportunity for people to look for an excellent alternate career. The work of a wedding planner can be extremely exhausting both physically and emotionally, but the joy of a well-done wedding will give you immense satisfaction.

Once you wish to start up as an entrepreneur, the following are a few important strategies that will help you with your business:

1. Experience the work first hand

Giving the best services to your clients and networking are significant. Prior to beginning your business, it is exceptionally advisable to work with an organization and be a part of the entire process. Some experience is important to get into this business. No two weddings are the same, and so the challenges also cannot be identical. Before getting into the business head-on, it is always better to get some hands-on experience, do an internship, and get a formal certification. This is beneficial in two ways:

You get to face the situations first hand
You get to network and make new connections

2. Plan your moves

When starting a new business, planning plays a key role. Figure out the target audience, the financial aspects, and the challenges you can foresee. What will be your next action points for each of these, work that out? You should put resources into a decent laptop with high storage. This should cost you INR 20,000 or above. First of all, you can either decide to work out of your home or move into a little office or a co-working space. Leasing a work area in a co-working space should cost INR 7,000 or more. Everything else is ordered from vendors dependent on your necessity. Nonetheless, having an initial capital of anything around INR 5-10 lakh might be required to put in initial orders with vendors. You should make a dependable system of vendors for supply, as they will come handy in a crisis. Preparing ahead can help you get a foothold for taking your business to newer heights

3. Make it legal:

Hire the services of a lawyer, who can get the legal work done on your behalf. From registering your company, drawing up contracts for your clients and vendors to any liability that you may have to guard yourself against, this is a critical step.

4. Make a marketing strategy:

The wedding planning business is all about style and sophistication and your brand must reflect that. Invest in marketing in such a manner that minimizes costs and can get you the maximum benefits. An identity for your brand, a logo, and letterheads go a long way in creating an impression. Putting resources into marketing would be fitting once you have organized a couple of functions and have something to feature. Word-of-mouth recommendations are the best marketing techniques in this case. Instagram accounts and Facebook pages are your closest companions. Setting up a website would likewise be useful.

5. Invest in formal training:

When starting with your own business in a super-competitive industry like wedding planning, it is imperative that you build your foundation with some experience and formal training to boot with. At wedding planning institutes like The Wedding School, students are trained and groomed to be professional wedding planners. Right from the ideation to the execution of a wedding, students are given ample training of the complete cycle of wedding planning. With a focus on learning from industry experts, such personalized professional training can do wonders for someone who is planning to start their own business in wedding planning.

How Much Can A Wedding Planner Earn?

In the wedding planning business, income is additionally totally dependent on your customer base and the functions you organize. A full-stack wedding planner can acquire between 10-15 percent commission of the total wedding budget. Thus, for a wedding budget of INR 10 lakh, one can without much of a stretch procure at any rate at least INR 1 lakh.

Wedding planning requires creativity, people skills, good time management skills, and working at absurdly early times. As an entrepreneur, you’ll have to wear numerous hats and take on many roles. You’ll be a wedding organizer as well as an accountant, a marketing executive, and a customer service expert. At the point when you pull off a fruitful ceremony, you’ll see the difficult work will be well worth the challenge. On the off chance that your caterer cancels a day before the D-day, you have to step up and fix it. On the off chance that there is a power failure or the sound system is defective, at that point you need to deal with the circumstance. You will struggle to build your reputation when you start out. Be that as it may, when you have exhibited your ability and organized fun functions, your praises will spread, and profits will just stream in.

When Virtual Reality Meets Weddings: The Coolest New Ideas You Can Plan For Your Client

April 23, 2024May 22, 2019 by Prabhjot

Want to build your career as a wedding planner

Your wedding day is one grand celebration that marks the beginning of a new journey of togetherness. Weddings are supposed to be special and memorable events and everyone would want to share their special moments with family and loved ones. But what if sometimes people can’t make it to the wedding ceremony due to various reasons. However, this is the 21st century, and as always, technology has yet another solution to this problem. What if you (and your loved ones) could go back and replay your wedding day, reliving each moment, in the exact sequence as they happened? Enter Virtual Reality – a cutting edge videography style that allows us to capture a 360-degree video with a field-of-view that centers around the main subject and allows viewers to look freely around and experience the full scope of the environment surrounding that subject

Virtual reality has become the next big thing nowadays, and undoubtedly, has become a cool new concept within weddings too. It makes the experience much better and more immersive. Virtual reality can allow your clients to relive their special day in ultra-high- definition, 360-degree. It makes the experience much better and more immersive. These gadgets are now making their way onto the wedding scene too in a big way.

Here are some cool ideas that you can pull off with VR for your clients:

Sending VR invites to the guest

Sending a visual invite to the guest will make them feel very, very special! Gone are the days of sending wedding card invitations. With a VR based invite, the possibilities are endless. Most importantly, the invite would connect to the guests on a much more personal level.

Create a VR storyboard

Everyone likes to know the story behind the grand scene – starting right from how the couple met! And there is no better way to tell a story than using virtual reality storyboard.

Broadcast your wedding

Social media has a lot of influence on weddings nowadays and therefore, can be seamlessly used to provide updates with VR. Use 360-degree broadcasting techniques by taking the assistance of social media apps like Facebook, YouTube, etc to stream the live wedding celebration and updates.

Create VR Wedding Albums

Capturing with 360-degree panorama settings are sure to make every moment in the wedding an everlasting memory. Panorama shoots are all the rage now, and with good reason! What’s a better way to have people viewing client’s wedding photos by virtually standing where you were standing, and look around, fully immersed in the scene and display it as a single image? A 360-degree interactive wedding album will additionally allow you to capture the events of the entire day perfectly in the sequence as they happened.

The major selling point of VR is the ability to seamlessly travel back and relive the day all over .For a bride and groom and their loved ones to be able to return to the middle of one of the grandest day of their lives is a truly exhilarating experience and one that should not be missed.

Well-trained and experienced wedding planners can create beautifully crafted virtual reality content. At TWS, the students are groomed to be professional wedding, trained to excel by the best in the industry. By training them to develop a keen eye for their clients’ requirements and exposing them to the latest in technology, students at TWS are primed to excel in the wedding planning industry.

The Ultimate Guide to Hiring a Professional Wedding Planner

April 23, 2024May 17, 2019 by Prabhjot

Want to build your career as a wedding planner

Are you planning a dream wedding? You and your loved one are planning to share the journey of togetherness for a lifetime. Your mind wonders what this special day will look like. How the special day will flow and who will be your bridesmaids? All these are obvious questions that surely will come to your mind. But what if you’ve never planned a wedding before?

Planning a wedding is not a trivial affair and taking the help of a professional wedding planner is the best choice one can make. From planning the wedding to executing it, they leave no stones unturned to make it a grand success. However, finding the perfect wedding planner is not an easy task.

Here’s how you should go about hiring a professional wedding planner for the big day -.

1. Do Your Research to close in the best option

Check out the prospective planners’ websites for photos of recent weddings they’ve organized. Choose the right wedding planner that suits your needs. Look for their qualifications, experience, clientele awards and membership in professional associations.

2. Follow Up With Your Favorites

From the list of wedding planners, follow up with them with regards to the wedding date availability and price ranges they operate in. If everything suits your budget and requirements, then you can set up an appointment to meet with them.

3. Prepare For Your Meeting

While meeting potential wedding planners, always have a rough plan drafted that captures the requirements of your wedding, including the number of guests, a theme in mind and other important details. Make sure you duly go through their portfolios, asking questions along the way to get a better picture of whether this is the wedding planner you want to go ahead with. Make sure to voice your ideas about the theme, the style and the colors you would want your wedding to be based around. Get a sense of what they have to offer as per your requirements.

4.Call and browse through their References

For all the wedding planners you meet, make sure you take references from them and ask the team the following questions:

Are they available on your suitable date?
How well do they accommodate your budget? Do they offer flexible package deals?
How long have they been working in the wedding industry?
Can they provide the best photos of the weddings organized by them? Planners’ usually have a portfolio of their best events; this gives a clear idea about what can be achieved by them.
Did they have good vendor recommendations?

Finalize Your Decision

Once your final list is ready, take some time to compare the quotes, impressions, notes and formal proposals. Once you find your planner, call them to tell about your decision so that they can move forward and sign a contract.

Following this guide will help save both your time and money. Make sure to choose a professional wedding planner with good industry experience to avoid any disappointment and live your dream the way you always imagined it to be..